Stretching approximately 11,000 miles, Britain’s coastline is a beautiful, bounding reminder that our island nation stands alone in an exceptional way.
From the sprawling sandy beaches of the Cornish and Devonshire coasts, to the rugged, windswept northernmost headlands of Scotland, and the micro ecosystems of Britishness in its surrounding islands, you’ll find the UK’s entire history lived out in any of its coastal areas.
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There’s little wonder why then, property on the coast commands large premiums, and the nation’s seaside towns, villages and cities become a primary destination for movers looking for a lifestyle that includes a bit of everything.
Or as Mary Lou-Press, the President of the National Association of Estate Agents Propertymark, puts it: “Huge social and economic changes over the past decade [mean] homeowners are looking for varying characteristics and locations, making rural, seaside and picturesque areas much more appealing.
“In particular, seaside locations are desirable for many people of all demographics, and with popularity comes heightened house prices, which can price many locals out of the housing market.”
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And as data would suggest, the town of Poole in Dorset, is perhaps the most exclusive destination to move to in Britain, with its neighbourhoods of Sandbanks and Canford Cliffs being ranked as the top-priced coastal areas in a 2025 list put together by Rightmove.
According to Rightmove, who calculated their top 50 based on average asking prices, buyer demand for coastal property has risen by +8%. The average asking price in the coastal property market, meanwhile, has fallen by -1% – in line with a decrease in the overall UK residential property market – but still above the national average, reflecting buyer confidence in the coastal market.

| 2025 Rank | Location | Average Asking Price | YoY % Change |
|---|---|---|---|
| 1 | Sandbanks, Poole | £1,282,565 | -3% |
| 2 | Canford Cliffs, Poole | £974,635 | -9% |
| 3 | Milford-on-Sea, Hampshire | £728,460 | +1% |
| 4 | Lymington, Hampshire | £639,316 | -2% |
| 5 | Budleigh Salterton, Devon | £535,761 | 0% |
| 6 | St. Ives, Cornwall | £507,139 | -2% |
| 7 | Dartmouth, Devon | £500,006 | +4% |
| 8 | Sidmouth, Devon | £494,811 | -5% |
| 9 | Whitstable, Kent | £469,586 | -2% |
| 10 | Hythe, Kent | £466,898 | 0% |
is the Managing Editor of The Super Prime. Formerly Knight Frank’s global content lead, he brings over 15 years experience from national newsrooms, creative communications agencies and c-suite offices alike. He specialises in distilling complex economic data into actionable market intelligence, and compelling storytelling for real estate professionals.
